Tech down right now? (760) 782-8476 press 1. We answer.
Ranchita, CA · serving the San Diego backcountry since 2017

Big-company software.
Backcountry address.

We build enterprise web applications for rural businesses — booking engines, compliance platforms, client portals, AI dashboards. The kind of software you were told wasn't for businesses like yours. Built in Ranchita. Running everywhere.

Get a Quote See the work
400+
Backcountry clients served
5
Web apps in production
50 min
Emergency response
Since 2017
In the backcountry
LIVE DEMO
ALL GREEN
Weekly revenue+18% ↑
Claude (Anthropic)Active
Neon PostgresActive
Vercel Edge NetworkActive

Live demo — the same admin dashboard we build into every client platform.

Backcountry Tech Solutions
Erick Tronboll
Ranchita, CA
Meet the AI guy

Every backcountry business needs an AI guy.

Out here you've got a guy for wells, a guy for solar, a guy for tractors. AI shouldn't be any different. I'm Erick — bring me the question you've been sitting on and you'll get a straight answer, even when the straight answer is “you don't need it yet.”

Ask the AI Guy Get an AI Readiness AuditMore about the AI guy

What brings you up the mountain?

What could AI do for my business?

A straight answer on where AI actually helps your books, bookings, and compliance — and where it doesn't. Free to ask.

Meet the AI guy

Software that runs my business

Booking, billing, compliance, CRM, client portals — the operational core, built for how you actually work.

Explore web apps

A website that works

Fast, solid, findable sites for backcountry and rural businesses — no bloat, no monthly surprises.

Explore websites

Something's broken right now

Internet down, POS dead, network flaky. We answer, and we roll — 50-minute response across the backcountry.

(760) 782-8476 — press 1
or how emergency help works →
AI, integrated — not bolted on

What the AI guy has shipped.

Not slideware — AI running in production: the FAQ assistant at the water store, the regulatory assistant at the truck shop, lead scoring on every form here. Two models, the right one for each job, routed automatically.

ClaudeAnthropic
Reasoning, insights & lead scoring

Powers the prospect chat on this site, on-demand business analysis, and lead scoring on every contact form. Handles nuanced reasoning and long-form generation.

GrokxAI
Real-time data, speed & a dry remark

Routes queries that need live web data or current-event context — the fastest latency for time-sensitive automations.

Claude is live on this site right now — open the chat bubble to try it ↘
See what AI could do for your business
What we build & fix

Everything we do, in three tiers.

Web apps that run the whole business, well-built websites, and emergency & business IT. Each one a complete solution — enterprise quality without enterprise overhead.

Enterprise Web Apps

Full-stack Next.js applications with AI assistants, admin dashboards, e-commerce, and real-time analytics. Built to the same spec every time.

Learn more

Wireless & Starlink

Point-to-point backhauls, mesh networks, and Starlink installations for ranches, farms, and rural properties. Real deployments in Ranchita terrain.

Learn more

Network Design & Deployment

Enterprise LAN/WAN design for backcountry businesses. Structured cabling, switching, routing, and managed Wi-Fi that actually stays up.

Learn more

Microsoft AD Environments

Active Directory setup, Azure AD integration, and identity management for small-to-medium businesses that need enterprise-grade access control.

Learn more

AI-Powered Dashboards

Claude and Grok integrations built directly into your admin panel. Lead scoring, FAQ bots, business insights — not bolt-on, built-in.

Learn more
See everything we do, tier by tier
Work you can visit

Software and steel.
Real clients, real results.

Web apps you can open right now, and infrastructure that's been running through bull season, frost season, and PSPS outages.

Clairemont Water Store

clairemontwater.store

Walk-in water store with a full operations dashboard: Square sales analytics, email + newsletter, an AI FAQ assistant, compliance calendar, and document vault.

Next.js 16Claude HaikuDrizzle/NeonAuth.js v5Resend

Volcan Valley Apple Farm

harvest.volcanvalleyapple.farm

U-pick orchard running a full harvest platform — e-commerce with multi-vendor fulfillment, Square analytics, an AI FAQ assistant, newsletter, and payroll tracking.

Next.js 16Claude SonnetDrizzle/NeonStripeVercel Blob

Kathy King Photography

kathyking.photography

Photography studio with a gallery portfolio, self-serve digital licensing, and print commerce — Square checkout, watermarked delivery, and a client-facing storefront.

Next.js 16Prisma/NeonSquareVercel BlobResend

SD Heavy Truck Repair

sdheavytruckrepair.com

Heavy-truck shop running a CARB + BIT/DOT compliance platform on top of a full shop CRM: deadline tracking, per-asset compliance ledger, document vault, and an AI regulatory assistant.

Next.js 16Prisma/NeonClaudeCompliance CRMVercel

Steampunk Farms Rescue Barn

steampunkfarms.org

Animal-rescue sanctuary public platform — intake mission, donor and content engines, live rescue stats, and an orchestrated fleet of automations behind the scenes.

Next.js 16SupabaseClaudeResendVercel

Carrisito Ranch

Infrastructure project

Two off-grid homes with no internet and no utility power. BTS built a solar-powered relay — 200W panel, dual batteries, Ubiquiti NanoStation hub — and bridged both homes with no monthly ISP cost.

Ubiquiti NanoStation ACLiteBeam 5AC200W SolarAGM Batteries

Warner Springs Ranch Resort

Infrastructure project

Resort lost internet and card processing when the Cisco core failed. BTS restored POS same day on an emergency call, then replaced the routing core in a 12-hour live migration.

TP-Link OmadaSFP FiberEmergency ResponseTelco Cleanup
On the bench right now

A desert motel

Booking engine, channel calendars, and guest communications — all in one dashboard.

A working artist's studio

Commerce, a patron book, and a fulfillment desk under one roof.

All case studies — software and infrastructure
Sunset over the San Diego backcountry — rugged mountain terrain at dusk
The backcountry we build for — Ranchita, Julian, Borrego Springs, Warner Springs, Santa Ysabel.
Clients served

A few of the 400+ backcountry businesses and households BTS has served — web apps, Starlink and wireless internet, campus coverage, and long-range links. Every name below is a real neighbor; every backcountry prospect will recognize at least one.

Steampunk Farms Rescue BarnRanchita, CA
Volcan Valley Apple FarmJulian, CA
Rancho La SiestaJulian, CA
Coldwell Banker BorregoBorrego Springs, CA
Carrisito RanchSanta Ysabel, CA
Warner Springs Ranch ResortWarner Springs, CA
Birdsong RetreatChihuahua Valley, CA
Western BroadbandSan Marcos, CA
Clairemont Water StoreSan Diego, CA
Quietmind Mountain LodgeJulian (Lake Cuyamaca), CA
Druliner RanchPalomar Mountain, CA
C4 FoundationAngel Mountain / Mesa Grande, CA

“I know my solutions let backcountry businesses operate as though they're in urban and suburban settings, and I want to better the lives and livelihoods of my backcountry neighbors.”

— Erick Tronboll, Ranchita, CA
Security promise

Enterprise-grade security.
Documented. Public. Verifiable.

Every BTS client project ships with application-layer column encryption, immutable audit logs, zero-trust auth, and SOC 2–ready data handling. We publish our security baseline so you can hold us to it.

Column-level encryption
Sensitive fields encrypted at the app layer, not just at rest
Immutable audit logs
Every admin action logged and tamper-proof
Zero-trust auth
Magic-link + password, locked to one email
Edge-first deploys
Vercel edge network, zero cold-start admin routes
Read the full security promise

Real clients. Real results.

Harvest season used to mean handwritten order forms and a stack of sticky notes. Now customers order online, I see what's selling in real time, and the newsletter goes out without me chasing it. I actually get to focus on the orchard.

Chris Laidlaw
Operator, Volcan Valley Apple Farm

I was paying for a website that did nothing except exist. Now my customers can see water quality reports, check store hours, and I can send updates without calling everyone. The store finally feels like a real business online.

Cathy Cullen
Owner, Clairemont Water Store

From the field

All posts
Backcountry vs. City

Big-company software. Backcountry address.

For years our line was: if you want a plain old website, we're probably not your shop. Half of that was wrong, and we've retired it.

Your neighbors are already on this list.

Julian. Borrego Springs. Warner Springs. Santa Ysabel. Chihuahua Valley. Shelter Valley. BTS has been doing this work since 2017.

Tell me what you're building — or what just broke. I'll tell you honestly if BTS is the right fit. If it's not, I'll point you somewhere that is.

Start the conversation

Or use the chat bubble in the corner — that's Claude. It knows everything about BTS.